To prepare for the next tutorial, I have written down my ideas for improving the project question and my focus on the next step.
First, I wrote down my position in the project about my passion for art to communicate meaningful messages through my work related to my Instagram account @song.soong.sooong. I feel pressure to create trendy or marketable products that people buy because of trends and cute. Also, I feel trapped between making art for trends and creating for meaning.
Next, I wrote down my current project question, ‘How can engaging with art toys help promote positive emotional health?’ I think this question doesn’t connect with my concern about trend-following behaviour and deeper consumer engagement.
So, I have a new idea for the project question, which I think makes more sense and will connect to my goal.
‘How can art toys shift consumer perception from following trends to valuing artistic expression?’
This new project question explores how art toys, while trendy, can also be appreciated as art by balancing their commercial success as collectibles and their valuation as legitimate art. And it also focuses on educating consumers to understand the story and the process behind them.
Should I create my own art toys to use for my next intervention?